Scope displays keywords for products that rank within the first 4 search result pages when each keyword is searched. If a product is not included in those first 4 pages, nothing will be displayed.

Amazon only indexes the first 250 bytes in a product detail page’s backend keywords. A keyword may also be indexed from the title or bullet points. Please keep in mind that just because a product is indexed for a keyword, does not necessarily mean the keyword also ranks for a product.

You can confirm if your product or a competitor’s product is indexed for a specific keyword by running a reverse ASIN lookup. If the ASIN is indexed for this keyword, it will then be displayed on the search engine results page. 

If it isn’t indexed, say for example I search for B00XTCERLE+manzana, the search engine results page will say “Your search “B00XTCERLE+manzana” did not match any products.”

You can learn more about indexing your product on the Seller Labs blog here.

__________________

Need help? Our support team is happy to assist you! 🙂

  • Connect via the in-app chat icon, located in the bottom-right of your screen while logged into any of our apps
  • Search the Knowledge Base to see if your question has already been answered
  • Make an appointment with us for more direct support
  • Call our support line at (404) 909-8251 between 9 a.m. and 5 p.m. Eastern Time, Monday through Friday

Did this answer your question?