Ignite: Amazon PPC Software

Resources to help you up your Amazon PPC game with Sellers Labs Ignite!

John Kipe avatar Jeremy avatar Ryan avatar +4
28 articles in this collection
Written by John Kipe, Jeremy, Ryan and 4 others

📌 ESSENTIAL IGNITE SETUP #1: Setting Target ACoS to Leverage the Power of Intelligent Suggestions

It takes time and ACoS input for the system to analyze campaign performance, so check back in often to review your suggestions.
John Kipe avatar
Written by John Kipe
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #2: What are the "Confidence" and "Importance" sliders?

Ignite will display/filter different Suggestions depending on what you have the "Confidence" and "Importance" levels set to.
Jeremy avatar
Written by Jeremy
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #3: How do I use the "Suggestions" Tab?

Ignite 2.0 features an all new and redesigned suggestions page. Manage your suggestions for all of your campaigns in one easy location!
John Kipe avatar
Written by John Kipe
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #4: What should I set for my Target ACOS in Ignite?

Learn more about the different strategies for setting your Target ACOS.
Ryan avatar
Written by Ryan
Updated this week

💪 OPTIMIZE IGNITE STEP #1: Getting to know your Dashboard

This short article will point out key areas to review when looking at your Ignite Dashboard.
John Kipe avatar
Written by John Kipe
Updated over a week ago

💪 OPTIMIZE IGNITE STEP #2: When should I take action on a Suggestion?

Approving Suggestions with the highest Confidence and Importance intervals will help to better optimize your campaigns
Alexander avatar
Written by Alexander
Updated over a week ago

How do I create an Ignite Ad Campaign?

A short tutorial on how to setup and get started using Ignite to create your first Campaign.
Alexander avatar
Written by Alexander
Updated over a week ago

What are Search Terms?

Learn the difference between Keywords and Search Terms.
Ryan avatar
Written by Ryan
Updated over a week ago

Welcome the newly updated and released Ignite 2.0! 🎉

With a fresh new look and all new functionality, we hope to make managing your Amazon ads a breeze with Ignite 2.0.
John Kipe avatar
Written by John Kipe
Updated over a week ago

What is Sponsored Product Ad sales attribution and how does it work?

Understand Attribution Windows for Amazon Advertising!
John Kipe avatar
Written by John Kipe
Updated over a week ago

Does Ignite support AMS (Amazon Marketing Services) integration?

Manage Headline Search Ads and Product Display Ads in Ignite.
Ryan avatar
Written by Ryan
Updated over a week ago

Does Ignite support Headline Search Ads?

Seller Labs is excited to announce that we are rolling out support for HSA reporting in Ignite!
Ryan avatar
Written by Ryan
Updated over a week ago

How do I delete a keyword from a campaign?

Archive a keyword from your campaign directly in your "Keywords" tab. This action will remove it from Ignite and Seller Central.
Edward avatar
Written by Edward
Updated over a week ago

How much is my Ignite plan?

Ignite subscriptions are based on your monthly ad spend. We've listed a breakdown of cost and features of the subscriptions available.
Alexander avatar
Written by Alexander
Updated over a week ago

How can Ignite Plus help me and my clients grow?

Ignite Plus empowers ad agencies and consultants to run organized, profitable, brand-building campaigns for your clients.
Hayley avatar
Written by Hayley
Updated over a week ago

How often do suggestions refresh?

Ignite Suggestion engine is constantly working for you; below you'll find the details on how that's taking place behind the scenes.
John Kipe avatar
Written by John Kipe
Updated over a week ago

Why are my keywords / user search terms displayed with a strikethrough?

Negative keywords are displayed with a strikethrough in Ignite. Any associated user search terms will also have a strikethrough it.
Jeremy avatar
Written by Jeremy
Updated over a week ago

How can I determine when to run my ads? Which Strategy is best for me?

Learn about different possible strategies for Ignite's Ad Scheduling feature. See how to leverage the tool for your account's gain!
Ryan avatar
Written by Ryan
Updated over a week ago

What is Ad Scheduling?

Decrease wasted ad spend by customizing when your campaigns run!
Ryan avatar
Written by Ryan
Updated over a week ago

How do I set up Ad Scheduling for my campaigns?

Take your campaigns to the next level with Ad Scheduling! Simply follow the steps below to turn on this feature for you campaigns.
Alexander avatar
Written by Alexander
Updated over a week ago

Can I link multiple seller accounts to my Ignite Account?

You can manage multiple marketplaces on your Ignite without an additional marketplace fee at this time.
Jeremy avatar
Written by Jeremy
Updated over a week ago

Connecting your AMS account to Ignite

A step-by-step guide on connecting Ignite to your Amazon Sponsored Products, HSA, and PDA ad campaigns.
John Kipe avatar
Written by John Kipe
Updated over a week ago

Why does the campaign data in my Seller Central and Ignite account look different?

It may look like there are data discrepancies in Ignite when comparing to Seller Central. This is because of the "attribution window".
Jeremy avatar
Written by Jeremy
Updated over a week ago

How to add an Ad Group in Ignite

Support for Amazon Ad Groups is here! You can now create an utilize Ad Groups from within the Ignite 2.0 interface.
John Kipe avatar
Written by John Kipe
Updated over a week ago

Why are there more terms in Ignite's User Search Term Report than there are in Amazon's?

Reports are imported directly from Amazon's API which ensures up-to-date info. You can also customize what date range you view this data.
Ryan avatar
Written by Ryan
Updated over a week ago

How current are my week-over-week metrics on notifications? How are they calculated?

Quick explanation regarding available data displayed in your notification week-over-week metrics.
John Kipe avatar
Written by John Kipe
Updated over a week ago

How can Seller Labs Managed Services (SLMS) help my Amazon business?

Looking for a dedicated team to manage your account? Learn about the extra benefits that IMS can offer you and your business!
Jeremy avatar
Written by Jeremy
Updated over a week ago

Additional Ignite Resources

Checkout these resources for help with PPC strategy and navigating Ignite
Ryan avatar
Written by Ryan
Updated over a week ago