You may have already completed this step if you are here. This is the first step to creating any account with Seller Labs. Documented here are all the how-to's, FAQs, and related articles to troubleshooting.

⏳It takes about 1 minute to complete this step.

❓Why do I have to do this step? 

This connection links your Seller Central account (either North America or European) to our database so that we can allow you to view your data with our services, and push the changes you make in our products live right away.


In the event you are looking to connect an Amazon Marketing Services account(s), you can do this through a similar yet separate invitation process.

Additionally, the Seller Central Integration, and invitation process required for Feedback Genius, can be found here.

Let's get Connected!  🔌

Sign into your Seller Labs account, here, and fill out your username and password.

Once you've signed in, you should see a screen similar to the one below:

From the My Marketplaces page, click into "Complete Setup", to the upper-right.  You should then be presented with the following wizard:

Clicking on "Start Set Up" will bring you into our Amazon integration wizard and stepper:  

Depending on the Amazon Marketplace that you may be connecting, you'll want to choose either the North American or European Account button/icon and follow the prompts for logging in and connecting.

Our system will begin to import transactions and order information over the next 24-48 hours after you complete the marketplace setup. If you have any questions or experience issues setting this up, please reach out to our Customer Success team at

For information regarding which marketplaces are supported by Seller Labs, check out our article here.

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