Dashboards
This is the Ad Genius home page Dashboard -- it's your comprehensive tool for managing and analyzing your Amazon advertising campaigns. Designed to provide actionable insights, this dashboard helps you monitor key performance metrics, optimize your ad spend, and boost your return on investment.
Campaign Performance Overview
Track the number of active campaigns, advertised products, and active keywords in real time.
Receive actionable advertising suggestions to refine your ad strategies.
You're also able to quickly navigate to other sections of the platform by clicking on any of the five main sections at the top (Products, Suggestions, Active Campaigns, Ad Automation, or Keywords):
Ad Metrics by Timeframe
View critical advertising metrics such as Total Sales, Ad Sales, Organic Sales, Ad Spend, ACoS, and TACoS over customizable timeframes (7 days, 30 days, 180 days, and 365 days).
Compare year-over-year performance to identify trends and opportunities.
Top Campaigns and Keywords
Identify your top-performing campaigns and keywords over the last 60 days.
Use these insights to double down on strategies that work and scale your results.
Interactive Graphs and Insights
Analyze ad sales with breakdowns by week, month, and day for detailed trend tracking.
Understand the distribution of sales by campaign type (e.g., Sponsored Products, Sponsored Brands, Sponsored Display) and sales location (e.g., Product Page, Top of Search).
Use Zoom In feature to view and analyze a more specific time period.
You can also Zoom Out or click the house button to change the graph back to the default view
Looking at your campaign performance as a whole is important, but sometimes you want to get more granular to evaluate the performance of individual campaigns. We’ve got you covered there as well with the Campaign Detail screen.
Navigating into any individual campaign will bring up a dynamic dashboard showing data for that single campaign. From within the Campaign Details page you can set Target ACOS, Daily Budgets, Edit the campaign itself (SP's only right now) and much more!
Need help? Our support team is happy to assist you! 🙂
Connect via the in-app chat icon, located in the bottom-right of your screen while logged into any of our apps
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