Ignite: Amazon PPC Software

Resources to help you up your Amazon PPC game with Sellers Labs Ignite!

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31 articles in this collection
Written by Alexander, John Kipe, and Bradley

📌 ESSENTIAL IGNITE SETUP #1: Setting Target ACoS to Leverage the Power of Intelligent Suggestions

It takes time and ACoS input for the system to analyze campaign performance, so check back in often to review your suggestions.
John Kipe avatar
Written by John Kipe
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #2: What are the "Confidence" and "Importance" sliders?

Ignite will display/filter different Suggestions depending on what you have the "Confidence" and "Importance" levels set to.
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Written by John Kipe
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #3: How do I use the "Suggestions" Tab?

Ignite 2.0 features an all new and redesigned suggestions page. Manage your suggestions for all of your campaigns in one easy location!
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Written by John Kipe
Updated over a week ago

📌 ESSENTIAL IGNITE SETUP #4: What should I set for my Target ACOS in Ignite?

Learn more about the different strategies for setting your Target ACOS.
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Written by John Kipe
Updated over a week ago

💪 OPTIMIZE IGNITE STEP #1: Getting to know your Dashboard

This short article will point out key areas to review when looking at your Ignite Dashboard.
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Written by John Kipe
Updated over a week ago

💪 OPTIMIZE IGNITE STEP #2: When should I take action on a Suggestion?

Approving Suggestions with the highest Confidence and Importance intervals will help to better optimize your campaigns
Alexander avatar
Written by Alexander
Updated over a week ago

How do I create an Ignite Ad Campaign?

A short tutorial on how to setup and get started using Ignite to create your first Campaign.
Alexander avatar
Written by Alexander
Updated over a week ago

Spend less time clicking with Ignite's Bulk Actions 🔥

Learn how to utilize the different Bulk Actions that you can take in the Ignite software
Bradley avatar
Written by Bradley
Updated over a week ago

What is Suggestion Automation?

Ignite now offers the ability to automate the acceptance of Suggestions you receive, for any Amazon Ad campaign(s) you designate!
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Written by John Kipe
Updated over a week ago

What are Search Terms?

Learn the difference between Keywords and Search Terms.
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Written by John Kipe
Updated over a week ago

How do I use the Search Terms page?

Learn how to best utilize the data from your Search Terms page in Ignite 2.0
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Written by John Kipe
Updated over a week ago

Welcome to Ignite 2.0! 🎉

With a fresh new look and all new functionality, we hope to make managing your Amazon ads a breeze with Ignite 2.0.
Bradley avatar
Written by Bradley
Updated over a week ago

Does Ignite support Sponsored Brand ads?

Seller Labs is excited to announce that we are rolling out support for SB reporting in Ignite!
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Written by John Kipe
Updated over a week ago

What is Sponsored Advertising sales attribution and how does it work?

Understand Attribution Windows for Amazon Advertising!
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Written by John Kipe
Updated over a week ago

How do I delete a keyword from a campaign?

Archive a keyword from your campaign directly in your "Keywords" tab. This action will remove it from Ignite and Seller Central.
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Written by John Kipe
Updated over a week ago

How much is my Ignite plan?

Ignite subscriptions are based on your monthly ad spend. We've listed a breakdown of cost and features of the subscriptions available.
Alexander avatar
Written by Alexander
Updated over a week ago

Why are foreign characters not shown properly in my Ignite Keyword CSV download?

An explanation on why and how to correct your initial CSV download when working with Ignite's Keywords and/or Search Terms reports.
John Kipe avatar
Written by John Kipe
Updated this week

How can Ignite Plus help me and my clients grow?

Ignite Plus empowers ad agencies and consultants to run organized, profitable, brand-building campaigns for your clients.
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Written by John Kipe
Updated over a week ago

How often do suggestions refresh?

Ignite Suggestion engine is constantly working for you; below you'll find the details on how that's taking place behind the scenes.
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Written by John Kipe
Updated over a week ago

Why are my keywords / user search terms displayed with a strikethrough?

Negative keywords are displayed with a strikethrough in Ignite. Any associated user search terms will also have a strikethrough it.
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Written by John Kipe
Updated over a week ago

How can I determine when to run my ads? Which Strategy is best for me?

Learn about different possible strategies for Ignite's Ad Scheduling feature. See how to leverage the tool for your account's gain!
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Written by John Kipe
Updated over a week ago

What is Ad Scheduling?

Decrease wasted ad spend by customizing when your campaigns run!
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Written by John Kipe
Updated over a week ago

How do I set up Ad Scheduling for my campaigns?

Take your campaigns to the next level with Ad Scheduling! Simply follow the steps below to turn on this feature for you campaigns.
Alexander avatar
Written by Alexander
Updated over a week ago

Can I link multiple seller accounts to my Ignite Account?

You can manage multiple marketplaces on your Ignite without an additional marketplace fee at this time.
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Written by John Kipe
Updated over a week ago

Connecting Your AMS Account To Ignite

A step-by-step guide on connecting Ignite to your Amazon Sponsored Products or Sponsored Brand ad campaigns with Amazon advertising account.
Bradley avatar
Written by Bradley
Updated over a week ago

Why is Ignite showing more clicks and conversions data than in Seller Central?

It may look like there are data discrepancies in Ignite when comparing to Seller Central. This is because of the "attribution window".
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Written by John Kipe
Updated over a week ago

How to add an Ad Group in Ignite

Support for Amazon Ad Groups is here! You can now create an utilize Ad Groups from within the Ignite 2.0 interface.
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Written by John Kipe
Updated over a week ago

Why are there more terms in Ignite's User Search Term Report than there are in Amazon's?

Reports are imported directly from Amazon's API which ensures up-to-date info. You can also customize what date range you view this data.
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Written by John Kipe
Updated over a week ago

How current are my week-over-week metrics on notifications? How are they calculated?

Quick explanation regarding available data displayed in your notification week-over-week metrics.
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Written by John Kipe
Updated over a week ago

How can Seller Labs Managed Services (SLMS) help my Amazon business?

Looking for a dedicated team to manage your account? Learn about the extra benefits that SLMS can offer you and your business!
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Written by John Kipe
Updated over a week ago

Additional Ignite Resources

Checkout these resources for help with PPC strategy and navigating Ignite
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Written by John Kipe
Updated over a week ago